Webinar: A DMO Implements Enhanced Media and Data Strategy
Login
Login
EN

Blog

Azira Wins “Data Intelligence Platform of the Year” Award

Azira Wins “Data Intelligence Platform of the Year” Award

We’re thrilled to announce that Azira has been named the “Data Intelligence Platform of the Year” in the prestigious 5th annual Data Breakthrough Awards program.  The Data Breakthrough Awards are highly esteemed in the data technology industry recognizing innovators and leaders from around the world in various categories, including data analytics, management, and infrastructure. This […]

Loyalty programs are a retail essential: How Sephora wins customer loyalty

Loyalty programs are a retail essential: How Sephora wins customer loyalty

In a time when consumers have more choice at their fingertips than ever before, it is critical that retailers develop strong direct relationships with their customers to earn their loyalty.…

What is Customer Data Enrichment and How Does It Work?

What is Customer Data Enrichment and How Does It Work?

Consumer data is invaluable for marketers, not just to provide a better customer experience but also to better target prospective customers, drive more revenue from advertising campaigns, and retain existing…

Winning with the shopping experience: how Dollar General launched a thriving new retail chain

Winning with the shopping experience: how Dollar General launched a thriving new retail chain

As the customer journey is increasingly omni-channel, with shoppers fluidly alternating between online and in-store for researching, considering and purchasing products, the shopping experience needs to evolve to reflect this…

5 tips for ad creatives that drive consumers to your store

5 tips for ad creatives that drive consumers to your store

Whether during peak times or throughout the year, brands must communicate effectively to cut through the clutter and grab consumers’ attention and buying intent. Brands aren’t lacking in innovative options…